Marsh,B.
Todd,P.M.
Gigerenzer,G.

(from the book) This chapter presents the operations of a specific set of heuristics--fast and frugal heuristics. These heuristics, such as the recognition heuristic, are shown to provide good solutions for many kinds of problems without the need to expend too much time or effort or even too much knowledge of what is being reasoned about. Marsh, Todd, and Gigerenzer underscore the third voice in the debate over whether mental models or mental rules characterize reasoning. These investigators present the possibility of accounting for reasoning without using elaborate models of behavior. (PsycINFO Database Record (c) 2004 APA, all rights reserved)

Marsh, B., Todd, P. M., & Gigerenzer, G. (2004). Cognitive heuristics: Reasoning the fast and frugal way. In J. P. Leighton & R. J. Sternberg (Eds.), The nature of reasoning (pp. 273-287). Cambridge, UK: Cambridge University Press. (Full text)

Publication year	2004
Document type:	In book
Publication status:	Published
External URL:	http://library.mpib-berlin.mpg.de/ft/gg/GG_Cognitive_2004.pdf View
Categories:
Keywords:	cognitive psychologyfast and frugal heuristicheuristicreasoning